Hotel Digital Business Development

Wednesday, March 19, 2014

Post your cool discoveries in the comments, please

Gen C, Millennial Mindset discoveries

Tuesday, March 18, 2014

New Now Next - 2nd Semester Topics

Bravo - You are almost finished with your MBA courses!! In the short time left to explore digital - what should we work on together?

In the comment section below, please write in what YOU would find valuable to cover in this last semester. Suggestions can be in a variety of categories:

Topics + trends
Business problems to solve
Expertise to help in your career success

Keep in mind we have moved to entrepreneurial learning = You will do the research + thinking...the Instructor (me) is just a guide.

Let's discuss in our next class!!

Follow Up Reputation Management

Key questions from our last session....

Should hotels and hospitality businesses encourage their customers to post reviews on TripAdvisor, Google Plus and other public sites?
Should hotels and hospitality businesses incorporate better in-stay communication tools, such as +LoungeUp - and fix problems before guests leave the property?
Should hotels and hospitality businesses incorporate digital guest feedback tools within their own sites and digital touchpoints?

Comment capture tools...

https://getsatisfaction.com/corp/
http://www.disqus.com/
http://web.livefyre.com/

Thursday, March 13, 2014

Google Users - 10 Sites to Help You with Privacy

We will take a look at these in class - 10 Google URLs

Wednesday, March 12, 2014

Semester 2 - You almost finished with your MBA

Let's get started....

This semester we will use entrepreneurial learning methods - you lead your own learning
Syllabus is in the 'Info' section
The work for today is in tab 'Sem 2 - Session 1'
No need to share to Google + account - I will be deleting the private community - for privacy purposes